The Blog

Quick Notes to Learn SEO for your Business

Jan 31

If you’re new to the SEO world, and you’re trying to learn the ropes, you’re going to find that everything seems overwhelming at first. While there is a lot to learn, it’s like anything in life and once you master it, it will feel as if it’s getting easier!

I’ve been doing SEO for a few years now, and I wanted to show you what I have used that worked the best for me. By following some of these tips, you will find that you will be able to raise your website from nothing to something.

Know how to do the proper keyword research

Your website is going to have a topic of some sort, and since you don’t want to just pick out any keyword that is out there, you’re going to want to choose one that works the best for you. You’re going to want to find one that not only draws traffic, but isn’t too competitive. Some tools that you will want to look into are Market Samurai, the Google Keyword Tool, as well as few others such as SEO Book.

For example, if you have a site on fishing, while you may want to go for the grand daddy keyword, “fishing”, you will want to focus on smaller keywords that draw traffic such as “fishing guides”, or “fishing reels”, etc.

Optimize your page for the best results

When you create a website, you’re going to want to treat each and every page like its own website. You’re going to want to make sure that you write for the users, rather than the search engines. While search engines such as Google become more sophisticated, you’re going to want to make sure that focus on the overall topic, rather than spamming your pay with nothing but keywords.

  • Make sure that your title page targets your main keywords.
  • Make sure that you research each page when it comes to keywords.
  • Make sure that your site has a fantastic navigation structure.

Gather links to the page

One of the most important factors when it comes to SEO is the backlinks. If you don’t have the backlinks, the search engines aren’t going to know about you. There are many ways to gather backlinks, but you will want to realize that great content gets the most links. Listed below are ways you can get links:

  • Guest posting
  • Blog Commenting
  • Forum Links
  • Emailing websites in your niche (make sure you have something good)
  • Submit a press release
  • Submit your articles to directories
  • Submit to directories

Links, as well as great content is a great way to get your site exposed with search engines. While you’re not going to rank overnight, you’re going to find that it may take a year or so to see some great traffic. As long as you stick with it, great things will come because it really does pay off in the end.